| # | Description | Amount (THB) |
|---|---|---|
| 1 |
Website Development — Phase 1 (Draft)
Shopify build kickoff · Wireframes for 6 SKUs · Architecture & technical scope · Payment/Shipping plan · GDPR compliance plan
|
36,000.00 |
| 2 |
Business Branding — Phase 1 (Strategy & Visual Identity)
Brand positioning (Premium Healthy Snack · UK market fit) · Initial visual identity (Colour Palette, Typography, Tone of Voice) · Brand strategy aligned with ESG / health / lifestyle
|
81,000.00 |
| 3 |
Brand Guidelines E-Book — Phase 1 (Research & Outline)
Brand storytelling research (Thai roots + UK innovation) · 30–40-page structure · Section drafts for tone & messaging consistency
|
27,000.00 |
| 4 |
Logo Design — Phase 1 (Concept Direction)
Logo concept exploration · 3–4 directional options · Mood board & rationale
|
18,000.00 |
| 5 |
Product Packaging Set (5 SKUs) — Phase 1 (Design Direction)
Packaging concept for 5 flavours · Consistent system design · Compliance layout reference (Nutrition Table, Ingredients, Barcode) · Mood board for UK retail
|
27,000.00 |
| 6 |
Project Coordination Team — Months 1–2 / 6
Project Manager · Designer · Tech & Coding Developer · Cross-functional coordination Thailand ↔ UK · Alignment of R&D, Branding, Compliance, GTM (Months 1–2 of 6)
|
135,000.00 |

| # | Description | Amount (THB) |
|---|---|---|
| 1 |
Website Development — Phase 2 (70% Build)
Shopify build to 70% · 6 SKU product pages (images, descriptions, SEO) · Payment gateway integration · Shipping setup · Google Analytics
|
108,000.00 |
| 2 |
Business Branding — Phase 2 (Touchpoint Application)
Brand applied across touchpoints · Core marketing assets (Social Templates, Packaging direction) · Initial in-use mockups
|
63,000.00 |
| 3 |
Brand Guidelines E-Book — Phase 2 (Full Draft)
Full 30–40-page brand guideline draft · Usage rules (Tone, Messaging Consistency) · Storytelling pages · Internal review round 1
|
81,000.00 |
| 4 |
Logo Design — Phase 2 (Refinement & Variations)
Selected concept refinement · Logo variations (Horizontal, Icon, Monochrome) · Initial digital files
|
10,800.00 |
| 5 |
Product Packaging Set (5 SKUs) — Phase 2 (Production-ready Artwork)
Dielines & print-ready artwork for 5 SKUs · Compliance layout finalised · Pre-press check
|
81,000.00 |
| 6 |
Project Coordination Team — Months 3–4 / 6
Continued PM & Designer & Developer · Supplier coordination · Timeline control · Cross-functional alignment (Months 3–4 of 6)
|
135,000.00 |

| # | Description | Amount (THB) |
|---|---|---|
| 1 |
Website Development — Phase 3 (Delivery & Go-Live)
Final QA · UAT · Mobile optimisation check · Go-Live on production · Handover docs · Training
|
36,000.00 |
| 2 |
Business Branding — Phase 3 (Handover & Brand Book)
Final brand handover · Complete Brand Book · Full visual identity set · Master files
|
36,000.00 |
| 3 |
Brand Guidelines E-Book — Phase 3 (Final E-Book Delivery)
Complete 30–40-page E-Book (PDF + editable) · Investor & internal-use ready · Versioned for all channels
|
27,000.00 |
| 4 |
Logo Design — Phase 3 (Final Files & Guidelines)
Primary logo + full set · Files for Packaging, Digital, Print (AI, EPS, PDF, PNG, SVG) · Usage guidelines (clear space, sizing, application)
|
7,200.00 |
| 5 |
Product Packaging Set (5 SKUs) — Phase 3 (Print-ready Artwork)
Final print-ready artwork (5 SKUs) · Label area compliance check · Handover to production · Supplier brief
|
27,000.00 |
| 6 |
Project Coordination Team — Months 5–6 / 6
Final 2 months PM & Designer & Developer · Launch prep · UK market-entry alignment (Months 5–6 of 6)
|
135,000.00 |
